Leadership Principles

• 01

  Earn Trust

  We live with uncompromising honesty and integrity. We avoid even the appearance of improper behavior.

• 02

  Be Candid

  We have the courage to address challenges directly and never behind the backs of teammates. We speak up when we disagree.

• 03

  Delight Our Customers

  We develop empathy for our customers and the circumstances they face. We earn customer trust and never take it for granted.

• 04

  Put The Team First

  We are one team committed to the common mission. We place the success of the team ahead of our individual success.

• 05

  Embrace Teammates

  We love and respect our teammates, trusting their good intentions even when results fall short.

• 06

  Demonstrate Grit

  We have the passion and perseverance to meet our goals. We work tirelessly to achieve lofty objectives.

• 07

  Dominate

  We do not seek to merely win but win so dominantly that competitors fear our capabilities. We demonstrate the courage, confidence, and capacity to pursue and achieve game-changing objectives that others regard as improbable or even impossible.

• 08

  Act With Kindness

  We treat people with kindness and respect in our words and actions. We know that achievement of extraordinary success need not come at the expense of being a good person.

• 09

  Be Rigorous & Go Fast

  We approach problems with a clear understanding of objectives, context, and detail. We dive deep into issues and roll up our sleeves to ensure the team succeeds.

• 10

  Be Enthusiastic

  We make work fun because life is short, and we spend most of our lives at work. We are enthusiastic about our successes and our opportunities to solve complex problems.

• 11

  Be A Good Steward Of Resources

  Resources are precious, so we find creative and logical ways to do more with less. We recognize that anyone can change the world with unlimited time and resources, and only great teams can do it within practical limits.

• 12

  Build Resilience

  We keep ourselves and our teams at peak performance by carefully managing our mental, physical and spiritual health.